Tag: Cold Calling

Reasons to Dislike Cold Calling Services

November 10, 2011 in Client Acquisition, Lead Generation, Sales

At echogravity, we sat down and came up with 7 glaring reasons to dislike cold calling lead generation services. What’s ironic is that there are a few of us that grew up in the sales world where cold calling was the only way to get new business. We believed in it then, but now subscribe to a different way of thinking. Business evolves, and cold calling lead gen has clearly run its course.

Read More

Does Outsourcing Lead Generation Cold Calling Really Work?

March 24, 2011 in Lead Generation

As a long time sales guy that made a decent living cold calling and pursuing new business, I have been known to air on the side of outbound dialing as a means of building my book of business. There is no question that the rules have changed, and getting people on the phones these days is nearly impossible.

Read More