Overcoming Cold Calling Fears
Nobody likes to cold call, but it is the way of life. At echogravity, we talk about inbound marketing and how to drive traffic to your web site via SEO, […]
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Tag: Cold Calling
Reasons to Dislike Cold Calling Services
At echogravity, we sat down and came up with 7 glaring reasons to dislike cold calling lead generation services. What’s ironic is that there are a few of us that grew up in the sales world where cold calling was the only way to get new business. We believed in it then, but now subscribe to a different way of thinking. Business evolves, and cold calling lead gen has clearly run its course.
Read MoreCold Warm Calling in the Social Selling Era
Sales, and in particular B2B sales, has always been social. For decades, the cold call was the initial step to building that relationship. Following the cold call are a series […]
Read MoreDoes Outsourcing Lead Generation Cold Calling Really Work?
As a long time sales guy that made a decent living cold calling and pursuing new business, I have been known to air on the side of outbound dialing as a means of building my book of business. There is no question that the rules have changed, and getting people on the phones these days is nearly impossible.
Read More4 signs your lead generation efforts are not helping you sell more
IT solution providers spend approximately $25 billion per year worldwide on lead generation programs; $10 billion in the U.S. alone according to analyst firm IDC. Vendors who invest in outbound […]
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