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4 Ways to Optimize DiscoverOrg data for IT Staffing Marketing

February 10, 2015 in Data Management, IT Staffing, Lead Generation, Marketing Automation, Sales Prospecting

At the Techserve Alliance conference in November, Henry Schuck, DiscoverOrg’s CEO, informed the attendee audience that DiscoverOrg has over 175 clients just in the IT Staffing Space. That’s a significant […]

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Create your own Inbound Marketing Dashboard with Zero Budget

July 12, 2011 in Data Management, Inbound Marketing, Strategy

The idea of a marketing dashboard is nothing new. In fact, it’s quite popular in marketing theory and with many major corporations like IBM, Citrix, and Intel, who use them […]

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Are your Sales People Calling on Dead People?

May 18, 2011 in Data Management

Over the past few weeks, we’ve had no less than 3 clients talk to us about the accuracy of the contacts in their database. In fact, it came up twice […]

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4 signs your lead generation efforts are not helping you sell more

March 21, 2011 in Data Management, Lead Generation, Sales, Website

IT solution providers spend approximately $25 billion per year worldwide on lead generation programs; $10 billion in the U.S. alone according to analyst firm IDC.  Vendors who invest in outbound […]

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