The Content Marketing Manager is responsible for the development and execution of content marketing strategy, content (editorial) calendars, keyword research and search optimization, and the creation of B2B marketing content. The person in this role is a writer at heart with a passion for all things marketing strategy.
This position reports to the Director of Content Marketing. The Content Marketing Manager executes content marketing initiatives that strategically align with our clients’ business and marketing goals. Of critical importance is the ability to write sophisticated, high quality content that shapes the views of our clients’ target buyers
Responsibilities & Duties:
Qualifications & Skills:
Ideal Soft Skills of a Content Marketing Manager:
The “Other Stuff”
echogravity is an employee friendly company that only hires individuals who fit the “work hard, play hard” mentality. We are a close-knit group that has a laser focus on the success of our employees and our clients. We subscribe to the “circle of safety” concept and are extremely transparent with the direction and financials of the business. As a team, we look for buy-in to our philosophy and growth strategies, and always look for constructive feedback to better our organization. Every employee’s voice is heard, and we expect people to speak up. We applaud people who take risks and are vulnerable about what they think and feel. We look to hire people with high emotional intelligence and who place trust above all else. In return, we give our employees autonomy, freedom and flexibility. We operate our business remotely, meaning we have no brick and mortar operation. All of our employees work from home (or the coffee shop of choice), which is a privilege we never take for granted. Staying highly focused and working with intent is how our people stay mindful and effective. In the end, it’s about our people.
echogravity is a marketing agency primarily focused on the delivery of marketing strategies and execution plans for professional staffing and recruiting firms. echogravity was established in 2011 and currently manages nearly 50 marketing and social media strategy projects for businesses across North America. echogravity is headquartered in Chicago and has an office in Miami.
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